Much more common is the business card, in which contact details, including address and telephone number, are essential.
As stationery is intrinsically linked to paper and the process of written, personalized communication, many techniques of stationery manufacture are employed, of varying desirability and expense.
The most familiar of these techniques are letterpress printing, embossing, engraving, and thermographic printing (often confused with thermography).
The result is a design that is slightly raised on the surface of the paper and covered in ink.
Due to the cost of the process and expertise required, many consumers opt for thermographic printing, a process that results in a similarly raised print surface, but through different means at less cost.
Visiting cards became an indispensable tool of etiquette, with sophisticated rules governing their use.
The essential convention was that one person would not expect to see another person in her own home (unless invited or introduced) without first leaving his visiting card for the person at her home.The whole procedure depended upon there being servants to open the door and receive the cards and it was, therefore, confined to the social classes which employed servants.Some visiting cards included refined engraved ornaments, embossed lettering, and fantastic coats of arms.The finished plate is usually covered in ink, and then the ink is removed from all of the un-etched portions of the plate.The plate is then pressed into paper under substantial pressure.The print may be inked or blind but is typically done in a single color.